Hi, I’m Ashley and I specialize in brand identity, packaging, website design, ux & ui for mobile and web. I love illustration, branding, typography, & when it all works well together. Beyond design, I'm a nature enjoyer, history buff, and a curious explorer of entomology and mycology.
work experience
Alloy | Contract UX/UI Designer
2023
UX/UI, Web Design
Sherper’s | Marketing Associate, Contract Designer
2022 – 2024
Email Marketing. Creating templates and updating designs to reflect ongoing sales.
Social media. Creating, editing and scheduling posts. Copywriting. Running multiple social media pages on both facebook and instagram, and facebook groups.
Creating store signage, promoting sales, updating existing in-store branding
Product photography, filming and editing promotional videos
Merchandise design including custom T-shirts, Labels, Patches, and Tags
Synthesis Sound | Freelance
Web Design
Print Marketing
Email Newsletter Marketing
Business Cards and Print Collateral
Ocupop | Designer
2019 – 2022
Identity Design, brand guidelines, illustration libraries, and social media kits
Collaborating with animators, developers, marketing, and external marketing teams
Websites, logos, wordmarks, illustrations, packaging
Responsible for a weekly article editorial illustrations, branding elements, presentations, for various google developer brands (Android, GooglePlay, Firebase, women techmakers, puppet.js, etc)
Odvant Creative | Design Intern
2018 – 2019
Design for digital and print for local non-profits and small businesses
Collaborating with the team during sketch and brand discovery phases
Gathering estimates and researching production options with local print shops
Freelance
2018 – Current
ui / ux, landing pages, web design, development
branding, illustration, typography
social media content
print and digital marketing materials
creative direction
University of Wisconsin Milwaukee, Union Marketing Services | Lead Designer
2016 – 2019
Designing both digital and printed marketing material for campus clubs, small and large scale events, university organizations, student government groups, and promoting available students resources
maintaining a welcoming, open-minded, and inclusive work environment for the student design team
creative direction, gathering solid inspiration, facilitating design check-ins before presenting to clients, serving as a bouncing board for ideas, and offering constructive feedback
collaborating with internal writers, intake, social media team and external student organization teams
hiring, training, and mentoring new designers
Graphic Designer by trade, creative spirit by design.
Skills
Adobe Creative Suite (Illustrator, Photoshop, InDesign, XD)
Brand Identity
Illustration
Logos
Web Design
UX/UI (XD, Sketch, Figma)
Packaging Design
Creative Direction
Education
Bachelor’s Degree in Fine Arts
Design & Visual Communications
University of Wisconsin Milwaukee
2015 – Graduated 2019
Milwaukee Area Technical College
2014 – 2015
UW-Whitewater
Fall 2013
Other Experience
Teaching Assistant & Student Mentor
UW-Milwaukee Design & Visual Communication Program, 2018 – 2019
Design Intern
Student Association Information Technology (SAITs)
at UW-Milwaukee, 2019
Internship - Team Lead Designer
Nonprof-IT at UW-Milwaukee, leading a team of Information Science & Technology students to redesign and develop the website of a local non-profit, 2019